Did You Know...?

65% of the Outdoor Hub audience are homeowners

Our audience is almost 5 times more likely to have personally replaced plumbing fixtures in the last 12 months.
Our audience is over 4 times more likely to have personally added a deck or patio in the last 12 months.
Our audience is over 3.5 times more likely to have personally added interior or exterior light fixtures in the last 12 months.
Our audience is 3.5 times more likely to have personally completed a major landscaping project in the last 12 months.
Our audience is 3 times more likely to have personally remodeled a bathroom in the last 12 months.

*Source: comScore, PlanMetrix Site Audience Profile A18+, February 2011

We surveyed our audience in 2010, and Outdoor Hub has a dedicated audience of DIY enthusiasts!

82% make purchasing decisions on Home Improvement/DIY
In the next 6 months, 47% of respondents are very likely to purchase Home Improvement/DIY products